“Knowing the ropes at Sea” is not enough in today’s complex world of big business. And shipping is most definitely ‘big business’.
As much about money as the intricate complexities of technically running a 300,000 dwt VLCC, a 135,000cbm LNG, a semi-submersible that transports complete oil rigs from South Korea to the Gulf of Texas, or even a 14,000 TEU or a basic 10,111dwt general cargo ship.
Shipping is a multi-billion dollar industry – and maritimemarketing is one of the few consulting companies that focuses exclusively on the business side of strategy and marketing for today’s global shipping industry.
Our aim is to help you increase revenue for your business, by providing strategies and tactics to help all aspects of your business, from corporate direction to marketing of your ships to marketing of your services.
The business of shipping and marketing, in a global context is continually changing and it is difficult to be an expert in all matters. The primary reason for using consulting services of any kind, is to allow you to focus on what you do best – the business of shipping, from oil tankers to mega container ships, to manning agencies and shipyards and agency services and all between – and allow the consultants to do what they do best: research, strategies, marketing and media relations.
maritimemarketing is such a consulting group.
Shipping Hong Kong 2012
A week of industry focused conferences, exhibitions and social meetings that take advantage of Hong Kong's strengths as the shipping and finance hub of Asia and gateway to Greater China. For full details go to www.shippinghongkong.com or register below.
Online Event Registration with amiando
Why maritimemarketing?
We are similar – and at the same time, different to any other marketing consulting company, in that we not only provide consulting services to help your business, we also have over 20 years experience in the global shipping industry in addition to our 40+ years of marketing experience.
In our blog, we discuss basic information on marketing and related topics, to discuss the how, why, where and when (in simple words) of marketing strategies and tactics.
Marketing Strategy
In our opinion this is the backbone of any successful company. We assist owners and other stakeholders in the industry to review, find and implement the right strategies for their company. The ultimate aim being to grow and increase the Company’s revenue.
We review market resources, existing and potential markets as well as the competition. In doing so, maritimemarketing helps create strategies based on facts and combined with a good story creates market opportunities.
How can we help you?
The only way to achieve optimum success is to be proactive and control your market – how, by being different, by changing the rules. How do you change the rules – by disrupting the market trends to suit you and your activities – not by being just another follower.
Who is maritimemarketing?
maritimemarketing is a division of MTI Network (Asia) which has worked in partnership with its ship owning, ship managing and operating clients, globally, since 1989. Facing the dynamic changes and challenges in the market, maritimemarketing aims to provide strategic advice to companies to enable them to compete and become market leaders in their market sectors.
Specializing in maritime marketing, corporate and public relations consulting, maritimemarketing provides companies the chance to focus on strategies for their businesses as opposed to working on their daily activities.
Created by professionals with over 40 years in marketing as well as 20+ years of practical experience in the global shipping markets, the Company has been based in Hong Kong for over 26 years and our team is multi-national, multi-lingual and with a depth of international experience.
We know the shipping industry and focus on strategic marketing, looking at the overall, bigger picture. We then create strategies to suit and use proven marketing tactics to implement our strategies as required.
